I get questioned a lot about what exactly it is that I 'do for work'. The very simple answer is 'I'm an Event Planner', but there is so much more that goes into the job than just planning fun parties and ordering desserts and cocktails.
Webster's Dictionary defines event and planning as:
Event
1 a: something that happens: occurrence
b: a noteworthy happening
c: a social occasion of activity
Planning
1 a: the act or process of carrying out plans
i: specifically: the establishment of goals, policies, and procedures for a social or economic unit
Taking these two definitions into literacy, event planning is defined as "An occurrence of the process of carrying out plans to establish goals, policies, and procedures for a social or economic/corporate purpose."
In a nutshell, that is what event planning is, but between the lines, event planning is also:
Identifying goals and objectives;
Consulting with clients and key stakeholders to determine visions;
Setting and maintaining budgets;
Sourcing venues and vendors;
Managing timelines;
Setting marketing strategies to optimize and build awareness;
And the list goes on & on!
Between the finer lines, event planning is
Managing high-level emotions with clients (especially when it comes to weddings!);
Building rapport and maintaining communications between clients and third parties;
Consistent calls and check-ins with collaborators;
Giving advice;
Determining event themes and picking decor;
Choosing the right music and volume;
Keeping track of all the fine details;
And this list also goes on & on!
Yes, everyone on some level can be an event planner, always give credit to those in your family who plans all the birthday parties & holidays! But, it is important to remember how many hours, conversations, emotions, and tracking goes into those high-ticketed events, like weddings, trade shows, flagship corporate conferences, and luxury travel events. Are you up for planning?!
Sources
Kristina's Brain
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